Capabilities

Brand Identity

Naming and Writing

 

Making a positive impact in every community

Unboxed is a social innovation consulting firm that pursues the world’s improvement through meaningful and groundbreaking changes in society, working alongside organizations, companies, public entities and people around Mexico. 

When the Unboxed’s team came to us, they were in the hunt for a fresh and distinctive identity that reflected the firm’s purpose. Through many workshop sessions and collaboration, we found inspiration in what we defined as “The Box Paradigm”, which is represented by the concept of thinking inside or outside the box. 

 
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This is how we created a brand name and concept that defies the existence of a structural box in our minds. By eradicating any structure defined by the status quo, we were able to reach out a state of mind of endless possibilities and innovative thinking. 

Unboxed pushes people’s mind to work in a white canvas, filled with radical solutions to the main problems and challenges our communities and societies face. 

Our design team developed an iconic logo that challenges your visual perception, allowing you to see or not an imaginary box.